Do you have a legal question and want to speak with our sister company Legal Kitz, book a free 30 minute consultation.

Schedule now

What is unconscionable conduct? A practical guide to avoiding unfair and unjust business deals

Written by
Tanisha
Published on
February 15, 2023

Ready to save time and money on document management?

We've helped businesses save $55m with our all-in-one platform. Get instant access to this template and 115+ others, plus AI-powered document creation, starting completely free.

Understanding how unconscionable conduct works in business is key to protecting your rights. Some deals may look fair initially but include terms that harm one party. When power is unbalanced, a contract can cross the line from firm to unjust. This guide explains what unconscionable means in law and how to avoid risky agreements.

A quick overview of unconscionable

Unconscionable means conduct that is harsh, unfair or against good conscience. It often involves one party taking advantage of another’s weakness or lack of power. In law, it relates to behaviour or contract terms that are severely one-sided. Courts may cancel or amend such agreements to protect the weaker party and ensure fair outcomes.

[ez-toc]

 Diverse professionals reviewing contracts in a modern office to avoid unconscionable conduct artwork

Understanding the legal definition of unconscionable in Australian law

To understand unconscionable conduct in law, you must know how it is applied in legislation and court rulings. It has a clear legal meaning in Australia under the Australian Consumer Law (ACL) and common law. It refers to conduct that breaches ethical standards, not just what is simply unfair.

What the law says about unconscionable conduct

The ACL protects consumers and small businesses from unconscionable conduct. It applies when one party exploits another’s disadvantage—such as a learning disability, lack of education or difficulty speaking English.

Courts also apply the doctrine of unconscionability under equity. This focuses on whether conduct is morally unacceptable, even if not illegal.

Key elements courts consider

Courts assess various factors, including:

  • Whether one party had a special disability or disadvantage
  • Imbalance in bargaining power
  • Whether the weaker party got independent advice
  • If the terms were harsh or lacked transparency
  • Signs of duress, undue influence or deceptive actions

Unfair conduct vs unconscionable conduct

Unfair conductUnconscionable conductMinor issues or imbalanceSevere or unscrupulous termsOften still legalCan breach public policyMay not lead to legal actionCan result in remedies or contract changes

Knowing the legal definition of unconscionable helps businesses write fair documents and avoid risky transactions.

Business owner and adviser reviewing a contract to ensure fair terms and prevent unconscionable behaviour artwork

What qualifies as unconscionable conduct in commercial relationships

Unconscionable conduct happens when one party uses its power to impose harmful terms. It’s not just about being strict. It involves oppressive, misleading or deceptive tactics that breach ethical business standards.

Common examples of unconscionable conduct

  • Excessive pressure to sign a deal
  • Legal terms that confuse or mislead
  • Hidden clauses or surprise charges
  • Refusal to allow time for legal advice
  • Taking advantage of limited language skills or business experience

Red flags to watch for

  • Terms that benefit one side only
  • No room to negotiate the agreement
  • Conditions that go against accepted business norms
  • Clauses that harm a weaker party
  • Signs of duress or undue influence

A court may set aside a contract or issue a remedy if it finds conduct crosses the line.

How unconscionable conduct can extend beyond consumer contracts

This type of behaviour also affects business-to-business (B2B) arrangements. Even in commercial deals, one party can use power to impose unreasonable terms.

Where it often happens

  • Franchise agreements with one-sided obligations
  • Commercial leases with harsh penalties or inflexible terms
  • Service agreements that limit the other party’s rights

A court may void or alter a contract with severely unfair conditions.

Case example

A small retailer signed a lease with a shopping centre operator. The lease had strict penalties and performance rules. The retailer had a learning disability and did not grasp the full terms. The Supreme Court later found the contract unconscionable under Australian contract law and awarded relief.

This case shows how unconscionable conduct can extend beyond consumer protection.

Legal protection against unconscionable practices in Australia

Australian law offers strong protection against unjust commercial conduct. The ACL and common law allow action when conduct offends good conscience.

How the ACCC helps

The Australian Competition and Consumer Commission (ACCC) investigates reports and can take businesses to court. It acts when conduct breaches public policy or harms a weaker party.

Legal outcomes

If a court finds conduct is considered unconscionable, remedies may include:

  • Injunctions to stop the behaviour
  • Compensation
  • Declaring a contract unconscionable and void

Who is protected and how

Protected partiesEnforcementConsumers, small businessesACCC investigations and legal actionThose with special needs or lack of adviceCourt orders or contract changes

These protections help ensure that contracts are not grossly oppressive or unacceptable.

How the term unconscionable is used in business documents

The word unconscionable appears in many business and legal documents. It defines conduct or terms a court might find unreasonable or oppressive.

Where you’ll see it

  • Terms and conditions that reference fair conduct
  • Dispute clauses mentioning unconscionable behaviour
  • Contracts that allow for the removal of unfair sections if a court finds them unjust

What to check in your contract

  • Is the deal balanced for both sides?
  • Can terms be changed without notice?
  • Were you given time to negotiate?
  • Are there penalties or vague terms?
  • Does anything not feel right?

Tips to avoid unfair terms

  • Read the full document
  • Ask questions
  • Get legal advice
  • Avoid high-pressure situations
  • Don’t sign if something feels exploitative

Understanding the meaning of unconscionable and how it applies in usage helps you make better decisions and avoid entering an unconscionable contract.

Professional woman using digital software to review contracts and prevent unconscionable conduct artwork

How Business Kitz protects you from unconscionable conduct risks

Unconscionable conduct can damage your business. Poor documents often include hidden or grossly unfair clauses. Business Kitz helps prevent this through well-drafted, easy-to-use templates.

What makes our templates different

  • Plain-language clauses
  • Legally vetted content
  • Compliance checks to meet legal and ethical standards

Key features

FeatureHow it protects youPlain languageReduces confusion and avoids unjust termsBalanced structurePrevents one-sided termsCompliance-first designSupports Australian consumer lawEditable documentsTailor terms without losing fairnessDigital toolsEasy signing and document access

Frequently asked questions about unconscionable

Can unconscionable conduct happen even if the contract looks legal?

Yes. Even if a contract follows legal steps, a court can still decide the terms go too far. If a term is grossly unfair, a court may say the agreement to be unconscionable. The law protects fair dealing, not just formality.

What is considered unconscionable behaviour in business?

Unconscionable behaviour happens when one party uses power to take unfair advantage of another. This can include harsh terms, pressure to sign or hiding important details. A court may find a contract unconscionable if the terms go beyond hard bargaining and cause actual harm. The unconscionable definition goes further than what is simply unfair.

What is the proper usage of unconscionable in legal terms?

'Unconscionable' often appears in legal clauses, especially in contracts for goods or services. It may describe terms that courts can review and cancel. It links to how terms affect parties, not just the wording itself. For a contract to be unconscionable, it needs more than harsh language—it must show actual harm or substantive imbalance.

Who decides if a contract is unconscionable?

A court makes that decision based on facts. The court looks at power differences, pressure used and the impact of the deal. The final judgment rests on whether the conduct broke standards of fair dealing and good conscience.

Understanding and preventing unconscionable practices

Every business must understand unconscionable conduct. It leads to unfair contracts, legal exposure and lost trust. You don’t need to be a lawyer to spot risks—you just need the right tools. Always review your terms. Stay alert to imbalance and pressure tactics. Fair deals support long-term success. Start with documents you can trust. Don’t wait for problems to arise. Protect your business with legally sound documents from Business Kitz.

Weekly newsletter
No spam. Just the latest releases and tips, interesting articles, and exclusive interviews in your inbox every week.
Read about our privacy policy.
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

Copyright © 2025 Business Kitz 14312161